Challenge

Develop a new, young and fresh look to the Connect for Kids newsletter in less than 72 hours, and under a very tight budget.

Approach

To brainstorm quickly and provide the Boys & Girls Club with not only a fresh new look, but an effective and memorable newsletter that would become a branded communication tool for future editions.

Solution

As a non-profit organization, the Boys & Girls Club has little funds and resources to focus on their newsletter. Zumablue came up with a design that is clean but also visually appealing. Using strong negative space and bright colors, Zumablue helped this piece become a huge success!

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